Traffic Insights Report
Navigation: Sources ➡️ Traffic Insights
Traffic Insights is a report where each metric is calculated based on the traffic source and the time period selected for it.
- On the Traffic Insights page you can:
- See aggregated data for all your different traffic sources
- Compare data (costs, revenue, etc) between traffic sources
- Check the data for your team members
Page fields and details
1. User filter
- The User filter allows filtering the data showing in the report based on the user
- this means that if you have multiple users - you can filter the data and see the metrics for each traffic source that user is using.
Example:
- if user 1 has campaigns using Facebook Ads, Google Ads and NewsBreak Ads:
- then the report will show the metrics for these traffic sources for ** the selected users campaigns**
- if "All users" is selected:
- then the report is done based on all the campaigns, for all users.
2. Date Range
- With the "date range" you will select the interval of time for the metrics to be calculated.
Example:
- If you choose "last week":
- then the metrics will be calculated based on the results the campaigns had last week
- If you choose "Current month":
- then the metrics showing in the repot will be for the traffic and the campaigns results in the current month
3. Export to CSV
- Download the report with traffic source insights into a CSV file
4. Columns Visibility
- Select what columns you want to see in the report
- You have the main columns, based on which data is grouped: Traffic Source, Used Id (showing in how many campaigns this ad network is used)
- And then you have the metrics you want to see in the report.
5. The report
- The Traffic Insights report will show the valuable metrics for each traffic source used in your campaigns.
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